The Wedding Florist
PODCAST

Tune In: Episode 2

In Episode 2 of The Wedding Florist Podcast, I dive deep into the world of wedding florist business and discuss a crucial aspect that often leaves florists scratching their heads: pricing your flowers for weddings.

Pricing can be challenging, but we're here to simplify it with a straightforward formula that takes the guesswork out of the equation. Many florists become emotionally invested in their work, and this often leads to underpricing.

We tell ourselves stories like "it's too expensive" or "the customer won't pay this," which can hold us back. In this episode, I'll tackle these self-imposed limitations and help you charge what you should be charging.

I'll walk you through the simple industry formula, so have a pen and paper ready!  

For a written example of this formula and more insights, head over to our Instagram account.

I hope this episode clarifies the pricing puzzle for your wedding florist business and enables you to charge correctly.

Resources for Wedding Florists 

PROPOSAL WRITING GUIDE
I have created the perfect proposal writing guide for you the will help you create proposal so that is on brand and captures all the details you require to give to your bride. You can get this freebie here 

FREE TRAINING
When I first started my wedding floristry business I had no idea how I would create large scale designs, Where I will find my customers, how I would book the customers, what the best way to transport the flowers and set them up on time, how to employ the right staff and so much more. I cover this all and more in my free masterclass and you can watch it right here. . 

ULTIMATE SOCIAL MEDIA CALENDAR & STRATEGY
Stuck with what to write and how to create your posts. I have created a 365 day social media calendar to help you with daily topics you can write about, hashtags and strategy for Instagram. Get your free copy here.

HANGOUT WITH ME ON INSTAGRAM I love to hang out on instagram. Why not follow me on here.

HANGOUT WITH A COMMUNITY OF LIKE MINDED WEDDING FLORISTS A FB Group with like minded florists who are constantly learning and sharing ideas.

DOWNLOADABLES AND RESOURCES
A library of templates and downloadable that are instantly available for you to help you grow your wedding flower business. Designed by me for your business. 

Hey there Wedding Florist

I'm Sarita B 

I'm the founder of Wedding Florist Academy. After qualifying in City and Guilds level 2 in 2014, I started my wedding flower business and learned how to sale my designs from hand ties to installations and grew a 6 figure business. I now enjoy helping other florists do exactly the same thing.  

We release a brand new episode every Monday. Subscribe so you don’t miss any!